The episode dedicated to taste concludes the first season of the web series ‘The Perfect Place’, which tells the story of Liguria.

Chiffon cakes, coffee, oil: these are just some of the excellent products from Finale, which encapsulate the history and stories of the area and those who care for it.

This is the last of five video stories that reveal the unique features of Finale Ligure, including outdoor activities, nature, culture, the sea and food. The series is part of the ‘My Perfect Place’ campaign, which focuses on the citizens of Finale, their stories and their commitment to making
Finale Ligure a ‘perfect place’.

Finale Ligure, 22 September 2022 – Roots and journeys. The latest episode of the web series ‘The Perfect Place’, which tells the story of Finale Ligure in five episodes, is dedicated to taste.
There are ingredients that come from afar, are transformed and become an integral part of the traditions of a place, such as almonds, imported by the navigator Benedetto Ferro and, since 1872, the basis of the recipe for chifferi at Pasticceria Ferro, or coffee beans, processed by the historic Giovannacci roastery, which, now in its third generation, has been bringing Finale’s pride to the world since 1967. And there are plants that have had their roots in this land for centuries, such as the olive trees cultivated by Benedictine monks on the terraces behind Varigotti, now tended by olive grower Domenico Ruffino.
Much more than just products, these excellences embody the history and stories of the territory and the people who care for it. This is an immense heritage of tradition and innovation, handed down from generation to generation thanks to those who work with love every day to preserve it: the guardians of the taste and flavours of Finale.
After episodes on the outdoors, nature, culture and the sea, available online on Visit Finale Ligure’s digital channels – website and social media – the first season of the web series “The Perfect Place” comes to an end, in which Finale Ligure tells its story through the faces, voices, passions and challenges of its inhabitants. These stories, gathered during conversations with the protagonists against the backdrop of the Finale area, concretely represent the daily commitment of a community that takes care of the place it inhabits, lives in and loves, to make it a “perfect place”. The Perfect Place | The Series – Visit Finale Ligure
The series is produced by the Municipality of Finale Ligure, with creative direction by Studiowiki – a Savona-based communications agency affiliated with UNA – Aziende della Comunicazione Unite (United Communications Companies) and a member of DE.DE-Destination Design, the network of companies awarded the tourism management service for the destination of Finale Ligure – and is produced by Artescienza, directed by Samuele Wurtz.
The web series is an integral part of the wider ‘My Perfect Place’ communication campaign, together with the PERSONE project, 30 portraits by photographer Corrado Murlo telling 30 stories from Finale. Persone – Visit Finale Ligure
People and landscape are the protagonists of a choral campaign for the tourist destination, through the stories of real people committed to caring for and protecting the heritage, landscape, environment and territory.

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For further information
Paola Iacona – Mobile 349 5345983 – press@visitfinaleligure.it
DE.DE Communications Department press@destinationdesign.it Tel. 019 2054914
Tourist Office – City of Finale Ligure – www.comunefinaleligure.it Tel. 019-6890282

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